PROGRAMS THAT HELP DESIGN FIRMS AND CREATIVE AGENCIES WIN BUSINESS MORE EASILY.

International Speaker

Through her dynamic presentations, Rhonda draws upon her 25 years of experience building global brands and working for creative agencies. Her warmth, quiet sense of humor and down to earth personality shines through in all her talks. She does Keynotes, Workshops Webinars and has been a guest on many Podcasts. She knows her stuff and always adds a twist of personal growth. Everything she does teaches and inspires and gets her audience to look deeper into what’s going on in their business.

We have all commented on how strong, well-planned, and thoughtful your curriculum is. We know that the content is relevant, timely, and impactful and we love your calming, approachable, inspirational, and human-centered style.

Virginia Creative Group — Kathleen Budny,
Program Director, AIGA (American Institute of Graphic Arts)

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Selected speaking engagements

  • Design Leaders Conference, Dublin Ireland, November 2018
  • AIGA, Miami Workshop, January 2018
  • Business Accelerator Workshop, Chicago, February 2018
  • AIGA Annual Conference, Las Vegas, November 2016
  • The Hoffman Institute, 2-day branding workshop, Barcelona Spain, May 2015
  • EO, The Entrepreneurs Association, Toronto, Canada, June 2014

Topics

How to Differentiate

It's not impossible to stand out as a design firm in today's market in fact it's critical to long-term success. Creating a business that's differentiated is not about saying you’re different, good branding, or marketing. In this talk, Rhonda will show how to walk the path to true differentiation with ideas that will change and evolve your business to create something more fun and lucrative that really stands out.

What you will learn:

  • 3 specific strategies that will differentiate your design business
  • How to have the courage to change
  • 7 rules for creating change

The 5 Questions You Need To Ask Your Client Before You Even THINK Of Meeting

Everyone gets excited when they get a call about a potential project. They get so excited that they can’t wait to set up the meeting! Some meetings turn into projects but, as we know all too well, most meetings don’t… in fact, they can often be a real waste of time. How great would it be to get more business spending less time in pointless meetings? In this inspiring session, Rhonda will give you five specific questions to ask a prospect that will help you decide whether to take the next step or graciously walk away.

What you will learn:

  • The TOP indicator that a prospect is going to be a waste of time.
  • How to find out the budget before you meet.
  • Simple steps to save hundreds of wasted hours on proposals.
  • A new way to think about sales that guarantees greater success.

How To Think Like A Client And Shift Your Relationship From Supplier To Strategic Partner

Are you leaving money on the table? Do you have anxiety about client leaving or going for the cheaper competitor? Find out why clients treat you like a supplier or order taker rather than a strategic partner. Figure out how to shift that relationship to become a trusted advisor so that your client won’t make a move without asking you first.

What you will learn:

  • How to get more work from the clients you have
  • How clients think (and it’s likely very different from you!)
  • How to set up projects at the start to measure long-term success.

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The Entrepreneurs' Organization (EO) is a global network of more than 7,500 business owners in 38 countries. Our group is a very dynamic group of individuals and Rhonda was able to keep the everyone focused and engaged. She got people thinking in a different way and there was good take away value. The feedback from our members has been great – 8’s and 9’s out of 10.

David McLoughlin, Learning Chair EO